Without a doubt the BRIC countries (Brazil, Russia, India and China) – four of the world’s largest emerging economies, have massive economic and investment potential, especially within the technology industry. According to Euromonitor International if the BRIC countries are able to maintain their current growth rate, the combined economies of these four global powerhouses could be worth more in US dollar terms than the G6 (Germany, France, Italy, Japan, UK and the US) by 2041. Both the Gross Domestic Product (GDP) and the Personal Disposable Income (PDI) have developed exponentially among the BRIC nations over the last decade. This growth has fueled numerous Public-Private Partnerships (PPP) across each country making Foreign Direct Investments (FDI) a formidable business venture for any major corporations. PPP deals can often be complex, financially demanding and extremely time consuming with projects lasting several years. However, under the right economic conditions and proper business strategy, they can offer significant benefits to the private business sector, the consumer and national governments. Each country may pose a different risk and the success of these projects would largely depend on the country’s ability to handle such risks and minimize interruptions to the projects. Our paper examinees the comparative risk, opportunity, overall economic climate, comparative industry market potential and structure within each BRIC countries and ultimately making a recommendation on which country to invest within the technology sector.
According to data compiled by the Economist Intelligence Unit, Brazil is currently at a score of a “BBB” in its overall country risk assessment. This is otherwise known as an “investment grade status. Based on this assessment, Brazil is considered to be a low-moderate risk country to invest in depending on agency rating. Brazil is abundant in natural resources like quartz, diamonds, chromium, iron ore, phosphates, petroleum, mica, graphite, titanium, copper, gold, oil, bauxite, zinc, tin, and mercury. According to Bloomberg Media “Its natural riches have since propelled this nation of 200 million people to the top tiers of global markets. Brazil’s economy has ascended the ranks of the world’s largest, from 16th in 1980 to 6th today.” Brazil’s large government debt and invest in brics currency economic deficits in the 1990’s facilitated private investment in various industries. The Brazilian Privatization Program from 1990-2002 led to privatization of 33 companies, an estimate 105 Billion in national revenue and increment in the investment opportunities, particularly within the technology driven telecommunications industries which represented 31% of this movement.